One of the most common shortfalls of feather and down pillows is that they tend to lack sufficient plumpness for side and back sleepers. As a result, feather and down pillows have gained a reputation as sometimes being "pancake-like" and therefore, are passed up altogether by some shoppers. Pacific Coast Feather Company aims to dispel the myth that all natural fill pillows lack loft with their Feather Best® collection. The Pacific Coast® Feather Best® Pillow boasts 53 oz of fill (king size), resulting in a first-class pillow renowned the world over. The Pacific Coast® Feather Best® Pillow makes the enjoyment of a luxurious feather pillow possible for everyone, regardless of sleep style! Discover the difference that a well-made pillow can make in your life, order your own Pacific Coast® Feather Best® Pillows today!

Down and feather pillows require frequent fluffing to keep the shape and loft that you experienced at hotels. is highly recommended for down and feather pillows as hotels also use them to help maintain the pillow's support and shape as well as help keep them clean and extend the life of the luxury pillows.